Fueled by the relentless pursuit of becoming the world’s number one striker, the Blue Lock Project pushes its players to their limits.
Seiko has channeled that competitive spirit into a collection of limited-edition Blue Lock watches inspired by the series’ fan-favorite strikers: Yoichi Isagi, Seishiro Nagi, and Rin Itoshi.
The Blue Lock x Seiko collaboration boasts unique designs reflecting its respective character’s style and relentless drive to become the best. They are available in limited quantities on the Premico Store website—only 2,000 per design exist worldwide.
The back of each watch features a special engraving and model number –- a constant reminder of your place in this cutthroat competition. So, level up your game, embrace your Ego, and embody the spirit of Blue Lock.
What is Blue Lock about?
Blue Lock is a popular sports manga series created by Muneyuki Kaneshiro and illustrated by Yusuke Nomura. It has been serialized in Kodansha’s Weekly Shonen Magazine since August 2018.
The story follows Yoichi Isagi, a talented high school soccer player who yearns to become the best striker in the world, and lead Japan to a World Cup victory.
However, the national team lacks a standout striker with the killer instinct to dominate. To address this, the ambitious Japanese Football Association launched Blue Lock, a radical training program designed to forge the ultimate egotistical striker.
Isagi and 299 other talented young forwards are isolated in a cutthroat facility where they compete in rigorous training exercises.
Only one player will become victorious and have the right to be called the “egotistical striker” Japan needs.
The animation studio Eight Bit produced an anime adaptation of Blue Lock, which premiered on October 9, 2022.
All limited edition Blue Lock watches
Yoichi Isagi model
This timepiece isn’t just about telling time – it’s a deep dive into the heart of Isagi’s development.
The watch face bursts with vibrant lime green, reflecting Isagi’s awakened Ego as he pushes his limits to become the world’s number one striker.
Look closely, and you’ll see a subtle soccer ball pattern emerge with the light—a constant reminder of his passion for the beautiful game.
Eagle-eyed fans will appreciate the unique index numbers four and one, a subtle nod to Isagi’s birthday.
The watch is completed with a deep navy genuine leather band, matching the color of Isagi’s determined eyes. The first stitch on the band is a design element symbolizing the beginning of his journey in Blue Lock.
Seishiro Nagi model
This watch pays homage to Blue Lock’s soccer prodigy. The timepiece’s dial features a round relief design that symbolizes an awakening scene when his Team V went up against Isagi’s Team Z, reflecting Nagi’s journey of growth and discovery in soccer.
One of the standout features of the Nagi model is the gold highlighting of the numbers five and six, which hold special significance as they represent Nagi’s birthday.
Nagi’s playing style is characterized by his high physical ability and exceptional trapping skills, mirrored in the watch’s design.
The monotone-based design reflects Nagi’s calm and self-paced character, highlighting his ability to remain composed on and off the field.
The watch has an ash black genuine leather band with gray stitching, a subtle yet stylish choice that reflects Nagi’s favorite color.
Rin Itoshi model
This watch celebrates Rin Itoshi’s exceptional talent and personality. The design features an index that resembles the number nine, symbolizing Rin’s birthday, and the gold buttons on his uniform add a personal touch to the timepiece.
Rin Itoshi, Blue Lock’s top player, is known for his unparalleled kicking accuracy and tactical thinking ability, which allow him to dominate games.
The watch’s turquoise gradation captures Rin’s ego-baring words and actions, as well as the complex mentality that drives him, making it a fitting tribute to his character.
The watch has a black genuine leather band with accented turquoise stitching inspired by Rin’s school uniform.
Blue Lock x Seiko collaboration watch prices
Each Blue Lock x Seiko collaboration watch costs JPY¥43,780 (including tax) or US$250.
The watches come housed in special packaging designed to replicate the Blue Lock facility.
Blue Lock fans can place their orders online on Premico’s website.
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