Jess No Limit, a prominent figure in Mobile Legends: Bang Bang esports and gaming scene, has been recognized in this year’s Forbes 30 Under 30 Asia: Media, Marketing, and Advertising.
This prestigious inclusion highlights the 29-year-old’s significant influence as a digital creator and entrepreneur.
His recognition by Forbes reflects a broader movement of youth using digital platforms, mobile gaming, and esports to invent new career paths and models, inspire entrepreneurship, and boost the digital economy.
From MLBB pro to YouTube sensation: Jess No Limit’s journey
Justin, a former pro player in Mobile Legends, successfully transitioned into a full-time content creator after retiring from the competitive scene in 2019.
This legendary MLBB Professional League (MPL) Indonesia esports athlete shifted his focus to crafting engaging mobile gaming content and vlogs. His videos have since garnered over 6.7 billion views on YouTube, where he boasts more than 54 million subscribers, solidifying his position as Southeast Asia’s most-subscribed YouTuber.
“I am very grateful to be selected for the Forbes 30 Under 30 Asia. This is a great achievement and a great honour for me. A huge thank you to MLBB for being an important first step and foundation in my career journey,” said Jess No Limit.
“Playing MLBB has not only taught me the importance of never giving up, but also shaped the way of thinking strategically, collaboratively, and innovatively. Without the MLBB community and the incredible support of Moonton Games, this achievement may never have happened,” he continued.
“I hope this story can be an inspiration for many young players out there, that big dreams can be achieved with strong determination and hard work. Let’s continue to grow, develop, and achieve victory together both in the Land of Dawn and in real life. Thank you, MLBB!” Jess No Limit concluded.
Jess No Limit is one of many success stories rooted in the MLBB community. MLBB has more than 1.5 billion installations and 110 million active monthly users worldwide, as well as having an expansive global esports presence.
His achievements underscore the crucial role that MLBB continues to play in shaping the creative economy, fostering digital careers, and empowering youth throughout Southeast Asia.
The upcoming Mid Season Cup (MSC) and MLBB Women’s Invitation (MWI) at 2025 Esports World Cup (EWC) will feature a combined prize pool of USD 3.5 million.
READ MORE: MSC 2025 at Esports World Cup: Schedule, format, prize pool
